One of our newest Whole Foods Market supplier partners is Suja Juice, an organic, raw, Non-GMO verified fruit and vegetable blend beverage and cleanse program. What makes their products so unique is that all ingredients are gently cold pressed for the maximum yield of vitamins, minerals and enzymes, and each 16 ounce bottle contains approximately three pounds of organic produce. Once the cold pressing process is complete, the juice is High Pressure Processed (HPPd) to extend the shelf life by about a month. The HPP method gives Suja the ability to create a safe to drink, nutrient rich beverage without the use of heat or pasteurization.
As you can imagine, maintaining temperature is extremely important in producing a high quality juice. Temperature must be maintained at or below 40 degrees on a continual basis, so Suja and Whole Foods Market have been working together to ensure that from the time that Suja places the juice in the box until the time that it is placed in the cold case section by a Whole Foods Market Team Member, the temperature hasn’t gone above 39 degrees. To protect the integrity of their products, Suja has launched their innovative TempTrips program that will randomly test one case from each pallet that it ships. Upon receipt by Whole Foods Market of the product, the Team Member will see that a temperature device is inside a particular box. For every TempTrip device that Suja receives back from Whole Foods Market, Suja will make a $25 donation to Whole Planet Foundation.
Through product sales this year, they hope to be able to fund nearly 400 new microloans that will give 2400 people the chance for a new life. You can learn more about Suja by visiting: www.sujajuice.com, and we hope that you will join us in celebrating their generosity!